Whole Foods Market
GRAPHIC DESIGN, LETTERING, MURALS
Whole Foods Market is a natural grocery chain. They use hand drawn art and rustic graphic design to communicate their core brand values with their customers.
One of my biggest projects for Whole Foods Market was to create a Core Values Mural in their regional office conference room. Since this was not customer facing, I was encouraged to go outside of the current standard brand guidelines, and to give reference to the design of Whole Foods Market branding over its multi decade history.